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Channel: language schools – ICEF Monitor – Market intelligence for international student recruitment
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Australia welcomed more than 600,000 foreign students in 2017

Once again, Australia has hit a new record with a total enrolment of 624,000 foreign students in 2017. This represents a 13% increase over the previous year, according to the Australian Department of...

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Canada books 20% growth in 2017

There were indications all along that Canadian recruiters were in for a strong year in 2017. And now the latest figures from Immigration Refugees and Citizenship Canada (IRCC) confirm another year of...

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Malta’s ELT student numbers jump by 14%

English Language Teaching (ELT) schools in Malta hosted more than 87,000 international students in 2017 according to Malta’s National Statistics Office (NSO), representing the first year of significant...

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3 ways to give your recruitment marketing a boost

We all know that innovation is crucial to a marketing plan that can change with the times, yet the idea can seem overwhelming when resources are already stretched thin. The good news is that innovation...

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Brazil marks a second year of strong growth

What a difference a year makes, or two years really. After more than a decade of steady growth, the Brazilian outbound market fell off in 2015 with a nearly 7% decline from the year before. But we then...

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Are you paying enough attention to Instagram?

Most recruiters have learned to make good use of social channels to reach and engage prospective students. But social is a pretty fluid space, and the popularity of individual platforms shifts...

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Study reveals shifting motivations for language travel and changes in how...

A new study published by the International Association of Language Centres (IALC) shows that students are increasingly interested in acquiring a new language to support their academic goals, though...

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International student survey reveals new opportunities for competitive...

The sixth annual iteration of a massive global study conducted among prospective international students shows once again that students are thinking about their careers when choosing courses to study....

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Some notable shifts in sending markets for Malta’s ELT providers

A new report highlights some important shifts in source markets for Malta’s English Language Teaching (ELT) centres during a year of significant growth in 2017. As we reported earlier, ELT schools in...

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2017 marks another year of growth for Ireland’s ELT sector

In the last five years alone, the number of international English Language Training (ELT) students in Ireland has jumped by 30,000 thanks to enrolment growth of 10% in 2015, 11% in 2016, and the...

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US ELT numbers continue downward trend

The effect of dramatic reductions in government-sponsored language students – notably those from Saudi Arabia and Brazil – continues to felt among Intensive English Programmes (IEP) in the US. The...

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Let them talk: The power of student reviews

When planning a vacation, how do you choose where to go and where to stay? Chances are, you consult online reviews and recommendations posted by other travellers. Reviews likely influence your purchase...

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US Supreme Court upholds travel ban

On 26 June, the US Supreme Court upheld a September 2017 presidential proclamation that limited travel to the United States by citizens of several, mainly Muslim-majority countries. Known informally as...

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China’s rapid urbanisation becoming a global story

The economist and Nobel laureate Joseph Stiglitz has been widely quoted as predicting that urbanisation in China is one of two transformative forces that will most impact global prosperity in the 21st...

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From the field: An agent’s perspective on recruiting in France

The junior language travel market – that is, programmes for those aged 18 and under – has been one of the industry’s most dynamic segments for some years now and a source of growth for many major study...

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New Zealand introduces international strategy and revamped agent recognition...

New Zealand is moving forward with a new 12-year international education strategy – the New Zealand Education Strategy 2018–2030 – that prioritises student experience, educational quality, and...

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South African language schools officially recognised by government

South Africa’s Department of Higher Education and Training (DHET) has moved to formally recognise the members of the English language school association Education South Africa (EduSA) as fully...

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New surveys highlight key elements of agent-educator relationships

Findings from two recent survey efforts highlight some key aspects of effective agency-educator relationships. In Agent-University Partnerships: The State of the Field and Commission Structure in 2018,...

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How accommodation features and amenities affect student decision making

When students consider where to study, of course they think about quality of education, about post-study employment opportunities, and about making connections for life. But they also think about...

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German outbound for language study: Revenues up with numbers holding steady

New data from the German agency association FDSV (Fachverband Deutscher Sprachreise-Veranstalter) estimates modest growth in the number of Germans going abroad for language study in 2017 with 3%...

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